Thanks to all who participated in the ManageFlitter #SocialROI Twitter Chat on
Tuesday, 13th June 2017.
Details of our next Twitter Chat:
Click here for more information about our Twitter Chats.
Below is a curated version of the Twitter Chat with Koka Sexton.
From the CEO Questions:
- What makes Twitter the perfect platform for Social Selling?
- What are some tips for a small business that wants to get started with Social Selling on Twitter?
- Unpack why Social Selling is more than just lead generation.
- What are some of your favourite tools that help you with Social Selling?
- What benefits does publishing video content on Twitter offer with respect to Social Selling?
- What success stories can you share about small or large businesses getting great results from Social Selling on Twitter?
- What does the future hold? Any new technologies or platforms on the horizon that we should keep an eye on?
From the CEO Questions:
A1: Open, open, open. It's the public water cooler, so easier to connect with those you're looking to reach in a more organic way #SocialROI— Trevor (@TrevR) June 13, 2017
A1 Being like a cocktail party, Twitter has the potential to tap into the business possibilities of that and networking. #SocialROI— Jim Katzaman (@JKatzaman) June 13, 2017
A1) The possibilities are endless. The diversity and the information available are nothing short of a goldmine. #socialroi— Aashi Mital (@PivotalCEO) June 13, 2017
#SocialROI Create compelling offers that drive traffic.— Koka Sexton (@kokasexton) June 13, 2017
A2) Make sure you have your profile and pinned tweets correctly set up so people can see that you are selling #socialroi— Tim @ Stoneham Press (@StonehamPress) June 13, 2017
A2 Step 1 for social selling on Twitter: Don't start out social selling on Twitter. Be social first & foremost. Buyers will come. #SocialROI— Jim Katzaman (@JKatzaman) June 13, 2017
A2. I think to be great at twitter you have to understand it and like it as a person before you try to apply it to your biz #socialroi— Brandie Peters(@brandiepeters_) June 13, 2017
A2 I always think about whether I'm adding value to a conversation - establish credibility and then engage #socialROI— Martell Media House (@Martell_Media) June 13, 2017
A2: Ask customers for product ideas, hold fun contests. If you're a bakery, crowdsource the next cupcake flavor! #SocialROI— Su Doyle (@sudoyle) June 13, 2017
A3: Well lead suggests someone who "might" buy. Social Selling can make them "want to" buy. #socialroi— Tim @ Stoneham Press (@StonehamPress) June 13, 2017
A3 Social selling entails making an emotional connection, which is basis of most sales. This is far beyond just getting leads. #SocialROI— Jim Katzaman (@JKatzaman) June 13, 2017
A3: Know thy customer. Following them on Twitter means you're often first to hear what's new in their world. #SocialROI— Su Doyle (@sudoyle) June 13, 2017
A3: Just making twitter lists of people is not enough. We have to connect, find their pain points, and resolve them. #SocialROI— Jeremy Murphy (@jeremypmurphy) June 13, 2017
A5) Video stands out in the twitter feed and you feel a deeper connection than with text alone. #socialroi— Tim @ Stoneham Press (@StonehamPress) June 13, 2017
A5 Video on Twitter can bring emotional connections to life -- the next best thing to being there, which should follow. #SocialROI— Jim Katzaman (@JKatzaman) June 13, 2017
A5: Livestreaming is very powerful: it deepens our connection with you if we can at least hear you (maybe see you too). #SocialROI— Jeremy Murphy (@jeremypmurphy) June 13, 2017
A6: At team dinner b4 a big tradeshow, got sales team on Twitter. Sharing selfies w/ customers brought new prospects via FOMO! #SocialROI— Su Doyle (@sudoyle) June 13, 2017
A7 Look for any new platforms that feed you relevant conversations so you don't have to search for them. #SocialROI— Koka Sexton (@kokasexton) June 13, 2017
A7) I think possible integration between LinkedIn and Windows could make a big difference. #socialroi— Tim @ Stoneham Press (@StonehamPress) June 13, 2017
A7: It's not really new tech, but a new way of using it. Know a few companies turning Live Chat into lead gen. Untapped oppty. #SocialROI— Su Doyle (@sudoyle) June 13, 2017
A7. Live streaming will continue to be a major factor for social media and people need to embrace video now #socialroi— Cheval John (@chevd80) June 13, 2017
A7: Certainly not fidget spinners! A video app similar to Vine could help make ppl make an impact. #SocialROI— Justin Bienvenue (@JustinBienvenue) June 14, 2017