Twitter Chat: Making the Most of Influencer Marketing - Transcript & Summary

ManageFlitter TwitterChat with Rachel Miller

Thanks to all who participated in the ManageFlitter #SocialROI Twitter Chat on
Tuesday, 20th February 2018.

Madalyn Sklar hosted a Twitter Chat with Rachel Miller around the topic of
"Making the Most of Influencer Marketing".

Details of our next Twitter Chat:

Topic: TBA
Guest: Deirdre Breakenridge - Communications Strategist & CEO at Pure Performance Communications
Date & Time: Tuesday, 27th February 2018, 5.00pm EST
Channel: #SocialROI Chat

Click here for more information about our Twitter Chats.

Below is a curated version of the Twitter Chat with Rachel Miller.

From the CEO Questions:

  1. How does ManageFlitter nurture and monitor its influencer marketing efforts?

Guest Questions:

  1. What are the characteristics of a successful influencer marketing campaign?
  2. What sort of questions should marketers be asking when auditing their influencer marketing campaign?
  3. How do you ensure the interests of your brand and chosen influencer remain aligned?
  4. What metrics should you be tracking? Are there any tools to help marketers do this?
  5. How can brands use hashtags to monitor their influencer marketing?
  6. What are trackable links and how can marketers use them to audit their influencer marketing?
  7. What are your predictions for influencer marketing in 2018?

From the CEO Questions:

CEO Answers

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Guest Questions:

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We hope the above has provided some useful information.
Join our next #SocialROI Chat next week on
Tuesday, 27th February 2018, 5.00pm EST.
 

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