Twitter Chat: Influencer marketing - What is it and why you should care - Transcript & Summary

Thanks to all who participated in the ManageFlitter #SocialROI Twitter Chat on
Tuesday, 7th February 2017.

Madalyn Sklar hosted a Twitter Chat with Adel de Meyer around the topic of
"Influencer marketing - What is it and why you should care".

Details of our next Twitter Chat:

Topic: TBC
Guest: Chris Kubbernus - Founder & CEO of Kubb&Co., Speaker,
Forbes #1 Business Guru + Mashable Top 50 Marketing Influencer
Date & Time: Tuesday, 14th February 2017, 4.00pm EST
Channel: #SocialROI Chat

Click here for more information about our Twitter Chats.

Below is a curated version of the Twitter Chat with Adel de Meyer.

Questions

  1. There is currently a lot of buzz around influencer marketing. What is it and how does it work?
  2. What social media platforms are best suited for influencer marketing?
  3. What tools can you use to locate and find influencers in your field and what qualities should you be looking for?
  4. What specific steps should you implement to kick start an influencer marketing campaign?
  5. What are some good examples where companies used Instagram to drive influencer marketing success?
  6. What are some good examples where companies used Twitter to drive influencer marketing success?
  7. Can influencer marketing also be effective for small businesses?
  8. How can you measure the ROI of influencer marketing?
  9. What books, courses and other resources are recommended to learn more about influencer marketing?

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We hope the above has provided some useful information.
Join our next #SocialROI Chat next week on
Tuesday, 7th February 2017, 4.00pm EST.
 

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