Twitter Chat: The Art of Authentic Storytelling on Social Media - Transcript & Summary

ManageFlitter TwitterChat with Christoph Trappe

Thanks to all who participated in the ManageFlitter #SocialROI Twitter Chat on
Tuesday, 26th December 2017.

Madalyn Sklar hosted a Twitter Chat with Christoph Trappe around the topic of
"The Art of Authentic Storytelling on Social Media".

Details of our next Twitter Chat:

Topic: TBA
Guest: Gina Schreck - CEO of SocialKNX & Keynote Speaker
Date & Time: Tuesday, 2nd January 2018, 5.00pm EST
Channel: #SocialROI Chat

Click here for more information about our Twitter Chats.

Below is a curated version of the Twitter Chat with Christoph Trappe.

From the CEO Questions:

  1. What is ManageFlitter’s story? Is this something that customers are interested in?

Guest Questions:

  1. Let’s start with the basics. What is Authentic Storytelling?
  2. Is there a formula for crafting compelling and meaningful stories? If so, what is it?
  3. How do you ensure that stories are meaningful to your audience and not just public diary entries?
  4. Storytelling on social media often involves posting consecutively. How do marketers ensure their content remains ordered and easily digestible?
  5. How can you link storytelling to breaking news? Is this an effective strategy or not?
  6. What role does the human ego play in authentic storytelling?
  7. What tips and tricks do you have for promoting storytelling online? Which methods have the best impact?

From the CEO Questions:

CEO Answers

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Guest Questions:

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We hope the above has provided some useful information.
Join our next #SocialROI Chat next week on
Tuesday, 2nd January 2018, 5.00pm EST.
 

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